This Fraudster Utilized an AI-Created MAGA Girl to Exploit “Naive” Men

Like many medical school students, Sam found himself financially strained.

The 22-year-old aspiring orthopedic surgeon from northern India received some support from his parents but quickly used most of it to cover his licensing exams. He is still working towards saving enough to hopefully emigrate to the US post-graduation. Consequently, he began looking for opportunities to earn extra income online.

Sam, who chose to use a pseudonym to protect his medical career and immigration prospects, experimented with various avenues, achieving mixed results. He created YouTube shorts and sold study notes to fellow medical students. It was only while scrolling through his Instagram that inspiration struck: Why not create an AI-generated woman using Google Gemini’s Nano Banana Pro and sell bikini photos of her online?

However, upon posting generic images of an attractive, scantily dressed woman on Instagram, Sam was disappointed to see that none of his content was gaining traction. He consulted Gemini for guidance. “If you create a generic ‘hot girl,’ you’re competing with a million other models,” it advised, according to a transcript Sam shared with WIRED.

Sam then offered Gemini several suggestions for making his model unique, and the chatbot highlighted one particular option: the “MAGA/conservative niche,” describing it as a “cheat code.” It added that “the conservative audience (especially older men in the US) often has higher disposable income and is more loyal.” (A representative for Gemini commented, “Gemini is designed to provide neutral responses that don’t favor any political ideology or viewpoint unless directed otherwise.”)

In January, Sam introduced Emily Hart, a registered nurse resembling Jennifer Lawrence. On the Instagram account for Emily, @emily_hart.nurse, he shared images of her ice fishing, enjoying Coors Light, and practicing at the rifle range, captioning with emojis like “If you want a reason to unfollow: Christ is king, abortion is murder, and all illegals must be deported,” and “POV: You were assigned intelligent at birth, but you identify as liberal .”

Even though Sam has never set foot in the United States, he immersed himself in MAGA principles. “Every day I’d compose something pro-Christian, pro-Second Amendment, pro-life, anti-abortion, anti-woke, and anti-immigration,” he recounts.

The scheme seemed evident, yet to Sam’s surprise, the account “blew up.”

“Every Reel I posted garnered 3 million views, 5 million views, 10 million views. The algorithm adored it,” he states. Within a month, Emily Hart amassed over 10,000 Instagram followers, many of whom also subscribed to her softcore AI-generated content on the OnlyFans alternative Fanvue. Between Fanvue subscriptions and MAGA-themed T-shirt sales (one slogan reads ”PTSD: Pretty Tired of Stupid Democrats”), Sam estimates he was earning a few thousand dollars monthly.

“I spent about 30 to 50 minutes daily, and I was earning a decent income for a medical student,” he notes. “In India, even in professional positions, this amount is rare. I haven’t discovered an easier way to earn money online.”

Emily Hart represents a growing wave of AI-generated MAGA influencers flooding social media, driven by tech-savvy young men like Sam tapping into pro-Trump sentiment and the general public’s limited digital literacy.

These influencers follow a common template: they are predominantly white and blonde, employed as emergency responders. Many work as police officers, firefighters, or EMTs. Their content consistently reflects right-wing views, discussing topics such as immigration or the Epstein files while posing in American flag bikinis or MAGA hats—often both.